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Shapes and Pages

Shapes and Pages

Extraordinarily Effective Results

South Bend, Indiana, United States

Remote work

1-9

2005

4.9

Search Engine Optimization Experts

 

Shapes and Pages is a digital marketing agency fueling growth in small and mid-size businesses through improved organic search traffic.

Our expertise ranges from strategy to execution of search engine optimization, video production, and website design, all with the focus of improving your search engine ranking. 

 

We fuel business growth by using proven techniques to attract better quality organic traffic from Google Search. We won’t propose more than you need and you won’t need more than we propose. 

 

Our services include:

  • Search Engine Optimization (SEO)
  • Research and Strategy
  • Promo Video Production
  • Content Marketing
  • Website Development
  • Social Media Marketing

 

Success begins with an SEO Audit and SEO Marketing Plan

The SEO Audit is always the first step of any SEO project because it will identify any technical issues with your website. 

A well done audit exposes the good, the bad and the ugly of a website, allowing for prioritization of any necessary remediation. Be careful to not over exaggerate the importance of an audit. 

 

Our SEO Marketing Plan details  both on-page and off-page considerations for an SEO project and helps to level set expectations and clarify understanding among all of the stakeholders. Ask us for a copy.

 

Keyword and Competitor Research used to create a Keyword Strategy

The audit identifies obstacles, but keywords and competitors are used to formulate the strategy. 

We develop the Keyword Strategy to align website structure with specifically targeted keywords that offer the best current opportunity for capturing good position ranking in Google Search.   

Picking the keywords, identifying low hanging fruit, alignment of content to keywords, and ultimately using content to connect the dots with keyword intent is what will deliver better organic traffic to your website. 

The worst SEO result is attracting lots of people that have no interest in your product or service.

 

We have been helping businesses grow for over 19 years

 

Shapes and Pages was founded in 2005 and has been helping clients get better quality organic traffic ever since. 

We have guided and supported clients in travel, legal, manufacturing, engineering, technology, cyber security and other industries. We’ve developed knowledge, skills, process, and experience that we can put to work for you. 

 

Challenge us … let us show you.

Client business size
Pricing model
  • Hourly rate
  • Retainer
  • Project-based
Budget
  • Any
Geographic focus
  • United States
Languages
  • English
Success stories

Challenge

Client said ... "We updated a bunch of content on our website and some site structure to improve our local seo, but the site rankings have fallen off a cliff. Organic traffic is down 80% We don't know what we did."

Solution

Great example of the things that impact SEO. After a opening review of "what they knew" we got access to Google Analytics and it turns out the traffic started falling 3 weeks before the content changes. Their "virtual dedicated" hosting had 1,700 websites on one IP address. One was very bad.

Result

Moved their site to a business class hosting environment with all the expected accoutrements, including an IP address they do not share with anyone else. Traffic is increasing daily. We didn't spend all their budget.

Challenge

We usually avoid projects where the company has a new website "completed and ready to go" but they want to "add the SEO". For a friend of a friend, we agreed to help out. We found a beautiful new website with content spread around willy nilly. Fortunately the client understood our concerns.

Solution

We started with Keyword Research and Competitor Research to identify a potential pool of keywords. We then matched that against the competitor strengths and weaknesses. After a brainstorming session, we built a page structure based on content and keyword, then assigned the content to the pages.

Result

After the web team realigned the content, the site went live. After 60 days the site was ranking well against the competitors, even ranking higher in a few of the obscure weak spots. Six months after go live, there were 2 top ten, 4 top 20 and a single obscure keyword that we got to rank FIRST.

Challenge

Website had over 2,000 errors, 100s of broken links and was running an old version of Wordpress. Keywords had never been a focus of the website. GMB was outdated. Ranking was trending down, quickly.

Solution

We started with Keyword Research for their services, and identified opportunities for high ranking within a reasonable period of time. We built a new site on our development server but mimicked all existing URLS. We rewrote the content for all service pages, transferred the blog and went live.

Result

Steadily climbing in the rankings. The chart of the site audit with the 2,000 errors disappearing is very cool. Our keyword focus was all words in the 11-25 positions, trying to get them into the top 10. We also track their true service areas. Exceptional results. Ask us to tell you more.

Our clients
South Bend, Indiana, United States agency Shapes and Pages helped Level 4 Marketing Group grow their business with SEO and digital marketing
South Bend, Indiana, United States agency Shapes and Pages helped Peterson Bernard grow their business with SEO and digital marketing
South Bend, Indiana, United States agency Shapes and Pages helped L and M Work Holding grow their business with SEO and digital marketing
South Bend, Indiana, United States agency Shapes and Pages helped Costa Rica Dream Adventures grow their business with SEO and digital marketing
South Bend, Indiana, United States agency Shapes and Pages helped Cutting Edge Tree Professionals grow their business with SEO and digital marketing

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