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Free online courseContent-Led SEO with Brian Dean

Own the SEO stage and rank high on Google to drive more traffic & sales!

28 lessons

Hands-on videos with actionable steps and relevant examples

4 hours

of on-demand lessons and study materials

100% free

Use your free Semrush account to get unlimited access to all lessons

Who is this course for?

This course is designed for people that want to create content engineered to rank #1 in Google using strategies that are working great right now. Here you will find a series of in-depth video tutorials, worksheets, and practical tips aimed at helping you reach your SEO goals Inside the course you'll find: video tutorials, worksheets and practical tips.

About the author

Brian Dean is an SEO expert and founder of Backlinko, one of the most popular digital marketing resources online (5M+ readers). Brian’s work has been featured in Inc, Fast Company, Entrepreneur, U.S. News & World Report, Success Magazine, Vox, Forbes, Fox News, The Next Web, HuffPost, TechCrunch, and dozens more major media outlets.

Lesson structure

Video lessons

Watch easy-to-follow video lessons.

Read further

Study the handpicked materials to dive deeper.


Test what you've learned.

What to do after the course


Get certified by Semrush

Seize the opportunity to pass the Content-Led SEO exam and earn your personal certificate.

If you already have sufficient knowledge of the Brian’s approach to Contend-Led SEO, you can bypass the educational part and test your skills right away by taking the exam. Upon passing it, you'll earn a certificate, which is proof of your mastery.

Let’s get started!

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