Find Out What Skills Make an SEO Pro Stand Out
Search engine optimization is crucial for any business, as it improves online visibility and brings new leads. But what does it take to be a go-to SEO specialist? Which skills are the most desirable for an SEO pro?
Semrush Academy undertook a study based on the analysis of 2,000+ job offers from five English-speaking countries: the UK, Canada, USA, Australia, and India. With our research, you will discover which skills you should invest in to be a sought-after specialist right now and in the years to come!
The key takeaway is that in most countries, the candidates should be familiar with keyword research, be proficient users of Google tools, and have an understanding of the technical aspects of SEO and link building. Additionally, techniques such as on-page SEO, mobile SEO and basics of CSS and HTML are among the top skills required for SEO specialists, so make sure you don’t overlook them.