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Top Instagram Influencers

Based on data from Semrush App Center’s BuzzGuru tool, this page reveals top Instagram pages with the most followers. You can get additional data on what content and hashtags generate more engagement for each of the accounts by clicking on a profile name.
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Position
Account
Audience
Likes
Engagement rate
1
Instagram
554.9M326.5K0.06%
2
Cristiano Ronaldo
486.5M5.9M1.21%
3
Kylie 🤍
371.1M3.6M0.97%
4
Leo Messi
364.1M4.1M1.11%
5
Selena Gomez
349.5M2.4M0.68%
6
Dwayne Johnson
340.3M243.2K0.07%
7
Ariana Grande
333.5M4M1.21%
8
Kim Kardashian
331.4M1.9M0.59%
9
Beyoncé
276.9M2.2M0.78%
10
Khloé Kardashian
273.9M1.6M0.57%
11
Justin Bieber
260.5M1.9M0.74%
12258.9M2.1M0.8%
13
National Geographic
241.4M98.1K0.04%
14
Nike
240.3M200.1K0.08%
15
Taylor Swift
226.3M2.7M1.2%
16
Jennifer Lopez
223.7M1.1M0.49%
17
Virat Kohli
216.4M3.1M1.45%
18202.8M799K0.39%
19
Kourtney Kardashian Barker
200.2M774.2K0.39%
20
Miley Cyrus
184.1M826.6K0.45%
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