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Top Instagram Influencers

Based on data from Semrush App Center’s BuzzGuru tool, this page reveals top Instagram pages with the most followers. You can get additional data on what content and hashtags generate more engagement for each of the accounts by clicking on a profile name.
PositionAccountAudience
The number of users who are subscribed to this accounts
Likes
Average likes of the last 12 influencer's posts
Engagement rate
Likes, divided by the audience. Bigger number means more active audience.
1
Leo Messi
Leo Messi
487.7M5.1M1.04%
2
Ariana Grande
Ariana Grande
379.9M2.1M0.56%
3
Beyoncé
Beyoncé
317.4M1.1M0.34%
4
Nike
Nike
305.2M60.1K0.02%
5
Jennifer Lopez
Jennifer Lopez
251.9M631.8K0.25%
6
Barbie
Barbie
226.7M902.9K0.4%
7
Kourtney Kardashian Barker
Kourtney Kardashian Barker
224.7M927.5K0.41%
8
Miley Cyrus
Miley Cyrus
214.6M951.7K0.44%
9
Demi Lovato
Demi Lovato
157.5M466.2K0.3%
10
champagnepapi
champagnepapi
143M1.3M0.93%
11
FC Barcelona
FC Barcelona
123.6M550.9K0.45%
12
Shakira
Shakira
89.1M760.7K0.85%
13
NBA
NBA
83.4M26.7K0.03%
14
snoopdogg
snoopdogg
81.4M16.9K0.02%
15
Gigi Hadid
Gigi Hadid
79.2M715.3K0.9%
16
JISOO🪐
JISOO🪐
75.6M4.3M5.75%
17
ROSÉ
ROSÉ
74M3.3M4.51%
18
Justin Timberlake
Justin Timberlake
71.4M310.8K0.44%
19
Marvel Entertainment
Marvel Entertainment
68.1M45.4K0.07%
20
Will Smith
Will Smith
64.3M174.8K0.27%
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