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walmart.com

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February 2023 Traffic Stats

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Web Traffic Statistics

Get a snapshot of ’s online performance by viewing its most critical traffic metrics

Spy on your competitors’ traffic generation strategies
Identify your competitor’s top products, services, and categories
Reveal the competition’s best performing digital marketing channels
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Traffic and Visitor Engagement

Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In February received 815.1M visits with the average session duration 12:42. Compared to January traffic to has increased by 73.1%.

Total Visits last 3 months
Feb815.1M
Jan471M
Dec854.9M
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Website Traffic by Country

See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. 's core audience is located in United States followed by Canada, and India.

Country
All devices
Desktop
Mobile
95.94%782.1M13.23%86.77%
0.64%5.2M31.63%68.37%
0.44%3.5M27.85%72.15%
0.26%2.1M39.02%60.98%
0.25%2M23.04%76.96%
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Traffic Share by Device

Quickly understand where a website's traffic comes from and what devices visitors prefer to use. On , desktops drive 14.3% of visits, while 85.7% of visitors come from mobile devices.

Desktop14.3%Mobile85.7%

Desktop

14.3%

Mobile

85.7%

Website Traffic Journey

Learn where visitors browse before landing on your competitor’s site and where they go after to find new opportunities for attracting your competition’s audience

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On walmart.com, visitors mainly come from Direct (42.51% of traffic), followed by wal-mart.com (5.10%). In most cases, after visiting walmart.com, users go to wal-mart.com and google.com.

Competitors and Alternatives

Reveal other websites that your audience is interested in. See the list of domains users are browsing next. 's audience also visits amazon.com, followed by ebay.com, and target.com.

#1
Visits:2,644,462,215
#2
Visits:659,057,689
#3
Visits:125,926,263
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Organic and Paid Website Traffic

Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. ’s traffic has dropped by -1.1% month-on-month down to current organic search traffic. In addition, paid search traffic has increased by 66% up to current paid search traffic.

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Top Organic Keywords

Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to , while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.

KeywordIntentPos.VolumeCPC(USD)Traffic %
walmart
N
145,500,0000.3416.01
walmart near me
N
T
16,120,0000.132.15
walmart.com
N
11,220,0000.40.42
walmart pharmacy
N
1673,0000.440.23
covid vaccine near me
I
T
47,480,00000.21
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Last updated: March 21, 2023

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