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Megantic®

Megantic®

Award-Winning eCommerce Organic Search Agency

Melbourne, Victoria, Australia

Remote-Arbeit

50-249

2012

3.8
Megantic is the only eCommerce focused Organic Search (SEO) specialist in Australia. We have offices operating in the United Kingdom as well as Canada. We have created a unique strategy for Online Retailers which enables websites to target educated customers that are traditionally ignored by most SEO campaigns. Our team of technically minded specialists live and breath SEO and have a sole focus on this channel which has enabled us to master it and produce exceptional results. Our strategy is proven and tested in the marketplace, it's a holistic strategy which raises onsite and offsite practices and has a focus on targeting your full marketplace online. All of our work is inline with SEO best practices and Google's guidelines and are designed for long term growth to help grow and secure market share.
Erfolgsberichte

Herausforderung

Migrate SEO value to Magento with minimal traffic impact and achieve 100% non-branded keyword growth

Lösung

The Block Shop went from ranking for 2059 keywords on Google’s first page in November 2019 to 5300+ keywords in August 2020 - the highest ever pre-show non-branded keyword growth & exposure. The growth continued to 6200+ keywords in November 2020, at the time of writing.

Ergebnis

240% organic revenue growth Throughout the campaign, the new platform & strategy achieved pre-show organic channel growth of 180% in transactions and 240% in revenue. This positioned The Block Shop to capitalize on the surge of traffic during the TV show and new non-branded customer acquisition

Herausforderung

Our challenge included increasing the SEO profile of a website that already had strong organic positions, in an industry heavily dominated by large corporate owned camping stores with huge marketing budgets.

Lösung

- Extensive mapping of website categories - Massive URL & category restructure - Implementing targeted metadata based on market research - Link outreach for supporting on site work - Hard coding of sidebar subcategories on desktop and mobile - Enhanced crawling and indexability - Monthly audits

Ergebnis

- Increased 1st Page keywords from 7200 to 9500+ - 2x High volume keywords to 1000+ - 30% growth in users & sessions YoY

Herausforderung

The client were heavily dependent on Ebay for their online sales and growing their organic search channel was a priority. They had very little branded presence in a market dominated by brands for decades. There were some minor rankings when we started, it was basically from 0.

Lösung

- Extensive category segmentation by category, make and model - URL restructure | Custom menu - Product description consistency - Clear product naming & url convention - Star ratings on search at product and category level - Ongoing consulting for branded organic growth

Ergebnis

Over 2 years 10x Revenue (Business wide) most early on sales were eBay 16x Website Traffic 15x Growth in Sessions 1000+ rankings in Vehicle Make & Model keywords

Budget
  • $2,500 +
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Preismodell
  • Vorschuss (Retainer)
  • Projektbasiert
  • Ergebnis-/leistungsbasiert
Sprachen
  • Englisch
Geografischer Schwerpunkt
  • Australia
  • United Kingdom
  • Canada
  • Asia-Pacific
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Agenturen in Melbourne, Victoria, Australia